Lead Product Manager (Quindío)

Simple is a successful mobile product that has a user base of over 15 million people and has over 100% year-over-year revenue growth. It helps people improve their nutritional habits through personalized programs, meal tracking, and health insights, which allows them to lead healthier and happier lives. Now, we are taking the next big step and working on a new revolutionary AI product that helps each person improve their health in a fun and engaging way. We’re looking for a Lead Product Content Manager who will own and evolve the content programming of Simple Move end-to-end, from defining what programs we ship and how they progress, to driving the product metrics that prove they work. This is a hybrid role sitting at the intersection of product ownership and programming leadership , anchored in deep content expertise. You will own the topic roadmap, validate it against scientific peers, find the best solutions to exercise shoots, and personally drive the metrics that move retention. You will own full content logic and product metrics in one place. Key Responsibilities
- Own and drive key product metrics for trial conversion and retention: 1st renewal rate, 1st workout rating, welcome workout completion, workout-to-workout conversion, 6-week plan completion, trial-to-paid CR.
- Own the coach persona end-to-end. Define how the coach speaks, when she shows up (workout, chat, educational content, CRM, push), and what coach remembers about the user. This is the connective tissue across every Simple Move touchpoint.
- Run a fast experimentation loop. Generate, prioritize, ship, and read new content hypotheses across welcome workout, weekly drops, coach chat, educational content, and CRM. Most of your week goes here.
- Own user‑coach chat as a first‑class product surface. Define the conversation system (AI, human‑in‑the‑loop, or hybrid), the tone of voice, and the experiments that move chat → next workout and chat → retention.
- Define the topic roadmap and 6‑week block s Postúlate en Kit Empleo: kitempleo.com.co/empleo/1b1a2r